Yeah, this is a tough one. The brief is to get instant film back into production in less than 12 months. They actually have the equipment which they acquired from a company that manufactured it for Polaroid and have contracted former employees and scientists that worked with Polaroid. So, the real challenges are reducing the cost, distribution and marketing. The cameras are no longer made of course so you can imagine the difficulty in doing this large-scale production.
Go to the site- The Impossible Project
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